Thursday, May 21, 2009
Putting it out to Pasture
Well, as I have looked at the past post I can say I have come to a decision. I am going to try to sell RideSearch. I am going to keep it running and just let it stew there a while. How I can sell it and at what price I need to figure out. There is an art to pricing known as business valuation. I of course don't know how to do that. Time to research the flipside of owning a company and gain experience doing that.
Failure is definitely a path to success. I spent 3 years gaining experience that most people never see. Experience with publicity, financing, marketing, developing, SEO, and site maintenance. See I have learned so much and already have a next business venture in mind. This next venture will have the following advantages:
No competition
A barrier to entry that takes a while to figure out how I did it - IPhone and Windows programming involved
A product/service that costs only manhours and has a high profit margin - I will code it and charge for it
An easy viral marketing strategy - Fills a basic need so people will spread the word
So my next company venture is going to be a software company. I am going to make Windows and IPhone software that people think is impossible, except for me. It does fill a basic need for all IPhone users. I have the skills. There is no competition. I am going to create a lite version and an ultimate version. I can mindmap it out. I came up with a name quicky yesterday and got the domain name. I will still keep Motivium as the corporation that creates this new software, so no bankruptcy. I will develop this quickly and will finish it quickly (maybe). I will be realistic. I have the business experience. I had already purchased out of the box software to create a web prescence quickly so I can just reuse it. I know how to market and know how to get hits on the website. I have the infrastructure in place with RideSearch to have purchasing be automated. I can build upon my previous foundation.
So now I have officially stopped the gear of RideSearch. I have a wave of relief. I didn't want to continue with something I had lost a passion to do. Maybe now all of my other gears will start working again. RideSearch was fun and is poised for success for the business that buys it. Hopefully I will be able to find it a good home. Either that or tell people RideSearch is doing fine living on a farm.
Failure is definitely a path to success. I spent 3 years gaining experience that most people never see. Experience with publicity, financing, marketing, developing, SEO, and site maintenance. See I have learned so much and already have a next business venture in mind. This next venture will have the following advantages:
No competition
A barrier to entry that takes a while to figure out how I did it - IPhone and Windows programming involved
A product/service that costs only manhours and has a high profit margin - I will code it and charge for it
An easy viral marketing strategy - Fills a basic need so people will spread the word
So my next company venture is going to be a software company. I am going to make Windows and IPhone software that people think is impossible, except for me. It does fill a basic need for all IPhone users. I have the skills. There is no competition. I am going to create a lite version and an ultimate version. I can mindmap it out. I came up with a name quicky yesterday and got the domain name. I will still keep Motivium as the corporation that creates this new software, so no bankruptcy. I will develop this quickly and will finish it quickly (maybe). I will be realistic. I have the business experience. I had already purchased out of the box software to create a web prescence quickly so I can just reuse it. I know how to market and know how to get hits on the website. I have the infrastructure in place with RideSearch to have purchasing be automated. I can build upon my previous foundation.
So now I have officially stopped the gear of RideSearch. I have a wave of relief. I didn't want to continue with something I had lost a passion to do. Maybe now all of my other gears will start working again. RideSearch was fun and is poised for success for the business that buys it. Hopefully I will be able to find it a good home. Either that or tell people RideSearch is doing fine living on a farm.
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